Flecha Azul Tequila remains committed to producing only the finest ultra-premium tequila. We are dedicated to celebrating centuries of history, tradition, and heritage.


It is with great honor that we proudly present to you Flecha Azul Tequila. Crafted authentically in Tequila, Jalisco, Mexico, and made to be enjoyed around the world.


A heritage created over 200 years ago, that is promised to be created the same way today.

Our Process

Our agave is grown in the heart of Tequila, Jalisco, known for its unique geography and one of a kind soil that produces the finest Blue Weber Agave in the world.

Flecha Azul - the field process- Agave Plant

The Field

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The Field

The lands on which our tequila is born has a vast reach of more than 5,000 hectares of the finest Blue Weber Agave plants on the planet.

Our agave fields are beautiful and calm, set on the slopes of the historic Jalisco volcano. Endowed with the unique attributes that enable the agave to fully mature within the fullness of the lands’ natural volcanic water source and climate. Agave Azul (Blue Weber) is only grown in small regions of Mexico located in Tequila, Jalisco.

Flecha Azul - the harvest process

The Harvest

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The Harvest

We harvest and select our Agave Azul (Tequilana Blue Weber) plants at full maturity, 8 years old.

After full maturity, our jimadores use a sharp tool called a “coa” to remove the thick and sharp blades of agave to expose the agave’s heart, known as the “piña” or pineapple.

the cooking process - pinas in oven

The Cooking

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The Cooking

Our piñas are cooked in traditional masonry ovens to release a delicious sweet substance called mosto.

Although it takes longer, Flecha Azul Tequila only cooks our piñas in traditional brick ovens — this ensures that we protect the sweet and rich flavors of the piñas, all while honoring the heritage of tequila making.

The fermentation process - distillation

The Fermentation

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The Fermentation

The mosto is then moved into the fermentation process, where it remains for about 72 hours to ferment into alcohol. It will then go through at least two distillations to become Flecha Azul Tequila.

Our Cristalino Tequila is aged as an Añejo tequila for 18 months, then triple-distilled to become our crystal-clear Cristalino, an even-more premium version of our standard Añejo.

Distillation - distillery process

Distillation

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Distillation

After the fermentation process, the mosto is transferred for two rounds of distillation.

Our Cristalino is triple-distilled producing bright, crisp tasting notes with an ultra-smooth finish.

aging process - wooden barrel

Aging

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Aging

During the aging process, our tequila is first stored in aging tanks — then placed into exclusive ex-Bourbon, American Oak Barrels for the aging process.

These barrels help produce the extensive tasting profiles for all of our aged tequilas.

Meet Our Founders - Salud - Flecha Azul Tequila

About the Founders

Co-founders and long time friends Aron Marquez and Abraham Ancer shared a strong passion for tequila. They wanted to create an elegant brand that honored their Mexican heritage and tasted incredible.

Marquez met Ancer while attending a PGA Tour Pro-Am Tournament. The two quickly became friends and began looking for opportunities to become business partners. Both Marquez and Ancer have a strong passion for their Mexican heritage and shared a passion for tequila. A few years later, the idea was born.

Introducing Flecha Azul Tequila—Crafted Authentically in Jalisco, Mexico. The name itself holds significance, the word “Flecha” translates to “arrow.” An arrow can only be shot and propelled forward when pulled backward. This concept defines Marquez’s and Ancer’s lives. Both rooted in humble beginnings, Marquez and Ancer are a true testament to the American Dream.

Marquez, who immigrated from Mexico, is now the CEO of an industry-leading oil company, Wildcat Oil Tools. Ancer, raised in Mexico, is currently ranked the #1 Mexican golfer in the world. Today, the two have pursued a passion for their Mexican heritage and undeniable love for tequila through Flecha Azul Tequila. Their tequila company is one of the few Mexican-owned, and authentically operated tequila brands in the world.

About Our Logo

Our marketing agency drew inspiration for our logo and branding from centuries of history and heritage rooted in Mexico and tequila. Together, we worked on hundreds of drafts before landing on the design you see today. The logo is a reflection of the Mexican culture and symbolizes strength, pride, tradition, and perseverance.


The word “Flecha” translates to “arrow” in English. An arrow is a sign of perseverance; it can only move forward once the continued tension pulling back is released. To hit its target, the arrow must be aimed high. This holds true to the humble beginnings of our founders. Just like the arrow, they aimed high, despite all pullbacks to launch their paths to success. At the center of the Flecha Azul Tequila logo is an arrow.


The arrow is subtly placed inside of the symbol of strength, the coa. Used by Jimadores, highly-skilled Mexican farmers, the coa is a quintessential tool used to harvest the Pina (the core of Blue Weber Agave). Jimadores spend hours hand cutting each individual leaf from every plant. This process is both time and labor-intensive and requires incredible skill and strength to harvest the agave.


The word “Azul” translates to “Blue”, a nod to the quality of agave used in making the product. Made from 100% Blue Weber Agave, this ultra-premium product is made from the finest agave in the world. This can be seen in the color of the arrow within the logo, and the leaves that encircle the center.


Surrounding the arrow and coa are dozens of Blue Weber Agave leaves. The leaves are strategically placed to look like a burst of light behind the coa and arrow. A symbol of energy like the bright and vibrant culture of the people of Mexico. A symbol of life that the light gives to the fields of Jalisco, Mexico. A symbol of purity in that Flecha Azul Tequila is tequila in its most natural and truest form.